Ads In Review: Nurpur TVC

TVC By Nurpur Banks Big-Time On Creative Zing The essence of life lies in togetherness. Acts of happiness and kindness make life full of good memories and joyful moments. Today, in “Ads In Review“, I’ll review Nurpur’s ad. The latest TVC of Nurpur talks about numerous such sweet and cherishing moments yet it has no…

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Master Cola Ad Featuring Shahid Afridi Is Anything But Creative

Ads In Review: Master Cola TVC With Shahid Afridi Beverage industry of Pakistan is very competitive but unfortunately gone are the days of 90’s and early 2000’s when we used to watch beverage (read: cola) TVCs which were not only loaded with the heartthrob celebrities but also backed with outstanding concepts and content. Today beverage…

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Stupidity Pays Off Virally – Careem’s Case Of Rishta Aunty

Pakistan is a country where resources and platforms are misused. Yes, it is the fact, every now and then we notice examples which are full of stupidity yet manage to gain traction from masses (read: public). The social media buzz creation is the new addiction for brands and there are many weird ideas which are…

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Blue Band Achayi Barhne Do – Crisp, Meaningful And Brilliant

Modern age advertising is thoughtful; concepts on which brands are working today are message oriented – that’s what we see in Blue Band’s new ad. Unilever is known for its huge portfolio and when it comes to TVCs and ads, Unilever has the most interesting ones, hands down. Recently, I came across an ad of…

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Rooh Afza Ramzan Mubarak TVC Brings Back Childhood Memories

Every person has some memories from childhood which they hold very close to them; in every month of Ramzan I recall my childhood where we used to spend time with our grandparents. Being the youngest one I used to be the apple of my grandparents’ eyes. In the holy month of Ramzan, most of my…

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