Nescafe Fails To Connect With Audience – But Why?

Advertising in Pakistan is going through a rough patch I suppose. That’s what I felt when I watched the new advertisement of Nescafe. Sajjal Ali walks from here to there with prejudice in her posture about whatever she thinks is correct and “supreme”. There’s a sense of arrogance mixed with “I Know It All” in…

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WingItt – For Chicken Wing Lovers

We have seen many eateries offering chicken wings these days. I always wondered “would people be only interested in wings the way some are interested in mutton chops or beef ribs?” I personally like chicken wings and have not seen many food-joints experimenting with them, to be honest. Recently, I had a chance to visit…

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Smartphone Review: Jazz Xplore JS 7

Smartphones are need of time these days. Irrespective of the user profile based on geography, demographics and others; Smartphones are easy to access and needed by everyone. Jazz and Q-Mobile have collaborated to launch a series of smartphones. These smartphones are affordable and for basic users. There are a few handsets launched under the series…

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