Is Instagram A Blog? An Eye-Opener For Digital Agencies & Brands

Instagram: @shafiqpenworks Blogging vs Instagram: Who’s The Blogger? I love digital marketing, I love content; so, it doesn’t matter (for me) on which platform ‘good’ content (i.e. interesting, valuable and informative) is shared. ^ This is a disclaimer that I DON’T have anything Against Instagrammers (those who run Instagram pages/profiles). Please don’t hate me after reading…

Read More

How To Increase Walk-Ins With Social Media Without Using Website

9 Ways to do wonders with Social Media Marketing! It’s very common to hear from digital marketing professionals or consultants that one should have a proper, fully developed and seamless website with brilliant and hassle-free U/I & U/X. But the question is that how can one increase the footfall of potential or regular customers to a…

Read More

Trump’s Campaign – Flambeau For Pakistan’s Digital Professionals

It is strange to see campaigns popping up with extreme focus on “Making things Great Again”? Isn’t it strange that all of a sudden marketing workforce is all obsessed with “Let’s make everything great again” whether it deserves to be called great or not? It looks like Pakistan’s digital (let me call them Twitter agencies)…

Read More

How Social Media Manager Can Dominate At Work

Social media marketing is very easy, right? Well, that’s the common opinion from those who aren’t directly engaged with the ROI’s and result oriented social media marketing. I just want to bring people’s attention to one point, if it’s really that simple then why most social media marketing professionals can’t survive longer on their jobs?…

Read More

Impact of Digital Campaigns Over Brands In Pakistan

Not long ago, when I tried describing to my friends and family about my interest in digital marketing which ignited through content writing and marketing, no one understood why I am so passionate about it (it was 2008). Even by 2011 not many were familiar with the terms like “digital marketing”, “social media marketing” and…

Read More