Is Instagram A Blog? An Eye-Opener For Digital Agencies & Brands

Instagram: @shafiqpenworks Blogging vs Instagram: Who’s The Blogger? I love digital marketing, I love content; so, it doesn’t matter (for me) on which platform ‘good’ content (i.e. interesting, valuable and informative) is shared. ^ This is a disclaimer that I DON’T have anything Against Instagrammers (those who run Instagram pages/profiles). Please don’t hate me after reading…

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Blogging Is A Profession Nutheads And Not A Freebie Marathon!

In Pakistan, blogging is considered as some sort of curse to those who are associated with this field, yes, to your surprise blogging is a field. Every other person thinks that they have the license to degrade and talk filth about bloggers in Pakistan. I have seen many dumb fanatics who know jack shit about…

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The Power Of Blog Posts For B2B Brand

For any business, specifically for any B2B brand, the most significant is customer acquisition. Apart from customer acquisition, another vital element is the lead generation. And the fact is businesses which are following a concrete B2B blogging plan tend to enjoy more growth and customer acquisition. The significance of blog posts for B2B businesses is…

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Why Marketing Strategies Should Incorporate Content Marketing

Marketing is the key for the development of any brand and smart storytelling is all about how well customers can associate with any brand in everyday life. Content marketing is one of the most important marketing strategies which can change the game for any brand. The entire idea behind content marketers is to work on…

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Cosmopolitan Café – Soft Launch In Karachi: What Startups Can Learn From It?

Karachi is a city of great business ideas and food lovers. Keeping these two in focus, Cosmopolitan Café recently organized a bloggers meetup on Sunday, January 18, 2015. The café is designed by a famous architect Naheed Mashooqullah. The interesting and eye-catchy thing about this calm and classy café is that it gives a mixed feeling of relaxed…

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