Stupidity Pays Off Virally – Careem’s Case Of Rishta Aunty

Pakistan is a country where resources and platforms are misused. Yes, it is the fact, every now and then we notice examples which are full of stupidity yet manage to gain traction from masses (read: public). The social media buzz creation is the new addiction for brands and there are many weird ideas which are…

Read More

Trump’s Campaign – Flambeau For Pakistan’s Digital Professionals

It is strange to see campaigns popping up with extreme focus on “Making things Great Again”? Isn’t it strange that all of a sudden marketing workforce is all obsessed with “Let’s make everything great again” whether it deserves to be called great or not? It looks like Pakistan’s digital (let me call them Twitter agencies)…

Read More

Trending Motherhood & Joys In Pakistan – Digital Marketing

We are living in a digital age. Every emotion is expressed digitally. Whether we are happy, low, in love, joyous, repenting or rejoicing; it has to be there as an evidence of being active on digital media. Social media platforms are the most used digital marketing places which are currently used for improving the digital…

Read More

Digital Age – The Age Of Online Shopping In Pakistan

Digital media is exploring new avenues at one end and strengthening already discovered ones on the contrary. Online shopping in Pakistan was considered to be (allow me to say) a taboo. Residents used to worry about the credit card information hacks, account hacks, non-reliability of the local online shopping sites in Pakistan; the list used…

Read More