How To Increase Walk-Ins With Social Media Without Using Website

9 Ways to do wonders with Social Media Marketing! It’s very common to hear from digital marketing professionals or consultants that one should have a proper, fully developed and seamless website with brilliant and hassle-free U/I & U/X. But the question is that how can one increase the footfall of potential or regular customers to a…

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Ads In Review: Dayfresh Blossoms Up With Fresh Ideas

Building brand persona is the key, that’s what all marketing students have been taught throughout. Brand perception plays a significant role in influencing the buying behavior of the consumer. TVCs (television commercials) are the strongest form of marketing which encompasses many elements like effective copywriting, storyboarding, storytelling, visuals and connect-points etc. In Pakistan, there are…

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Stupidity Pays Off Virally – Careem’s Case Of Rishta Aunty

Pakistan is a country where resources and platforms are misused. Yes, it is the fact, every now and then we notice examples which are full of stupidity yet manage to gain traction from masses (read: public). The social media buzz creation is the new addiction for brands and there are many weird ideas which are…

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Blue Band Achayi Barhne Do – Crisp, Meaningful And Brilliant

Modern age advertising is thoughtful; concepts on which brands are working today are message oriented – that’s what we see in Blue Band’s new ad. Unilever is known for its huge portfolio and when it comes to TVCs and ads, Unilever has the most interesting ones, hands down. Recently, I came across an ad of…

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