A few weeks ago, I was working on a project for an offshore food chain and had to get a creative made from the designer. The creative needed to showcase a loaded sandwich, like really loaded and stuffed one; nothing like what we usually see here in Karachi which mostly signify “healthy-diet”. I continued to…
Stand up comedy has always been a major source of entertainment for young adults, adults and even senior citizens. People outside Pakistan have been more blessed to enjoy international collaborations and raw talent in the genre of Stand up Comedy. Unfortunately in Pakistan, we had to literally break the shackle and bring back the already…
We all know that Karachi is indeed the most happening place in Pakistan and Karachiites love “quality” food; this is one of the reasons why the city is popping up with some great eateries for the last few years. Being a foodie and a food blogger, my friends recommend me to visit eateries and share…
What to do when things go terribly wrong? Have you ever faced a situation where a mammoth conference was called off just 12 hours prior to going live? Well, the team of Asiatic PR (APR) faced the very same drastically depressing situation when the much talked and hyped about Pakistan’s first Influencer Marketing Conference i.e…
Laughter reduces stress. We all need laughter in our lives. Laughter therapy is very important. And by therapy it’s not necessary to book an appointment and go see a therapist who will make you laugh. It means doings these in general that make you lighthearted and make you laugh. Like going out with friends, doing…