Advertising is the most difficult professions among all! Why? Ever tried selling a comb to anyone who is bald? Or can you imagine selling a refrigerator to an eskimo? Recently in Karachi (the city of lights) Pakistan Advertiser’s Society (PAS) organized PAS Awards (trended with hashtag #PasAwards15). The event was held at Expo Center. Professional…
On 21st April, 2015: I was invited as the guest speaker by the faculty of SZABIST (Shaheed Zulfikar Ali Bhutto Institute of Science and Technology), Karachi, to demonstrate a lecture on Digital Marketing Pakistan. It is always a great experience to share knowledge with budding talent; listen to their ideas and take on particular subject. The…
The World Of Social Media – The New World Of Revolution For a strong and successful company, today, an unbeatable social media strategy is the cornerstone. We have seen companies like Team Ants, Lane12 and Creative Chaos climbing the ladders very fast and there are many others which are following same footsteps. Todays world is…
An innovative yet simple business idea, if executed properly, can change the settings of any business arena. Plus, a solid concept in business world can easily capture the marketplace if rightly marketed in the digital space. I have seen many budding and growing entrepreneurs who have actually gained a major chunk of their market through…
When I started blogging I found it a very difficult work to manage as it requires a lot of time, consideration, knowledge and research. Many people agree with me because they face same problems in maintaining their blogs. But some people’s opinion is totally different as compared to mine. Like, one of my friends who have…