There are many startup founders who are confused regarding which growth strategies are essential for their businesses. To make things easier, I always suggest that content marketing is, mostly, the solution to their problems. Unlike paid ads that drain budgets without lasting impact, content marketing offers a budget-friendly way to engage extended and relevant audience…
It looks like everyone is coming up with a startup these days in Pakistan. Every week a dozen of startups are established. And guess what? They also start to hire “more than many” resources for their startups. As most startups have backing from “angel investors” or incubation centers; they easily impress the interviewees and sell…
Karachi is a city of great business ideas and food lovers. Keeping these two in focus, Cosmopolitan Café recently organized a bloggers meetup on Sunday, January 18, 2015. The café is designed by a famous architect Naheed Mashooqullah. The interesting and eye-catchy thing about this calm and classy café is that it gives a mixed feeling of relaxed…
Ok! So all of us have “liked” business pages (a few or many) on Facebook because their advertisements show up on our wall, even if we don’t want to see them. It is an accepted fact that people and businesses around the world are using Facebook to create awareness among masses, and why shouldn’t they?…
We can see that these days numerous start-ups are emerging from one curve of the globe to another. This is because people have started to think for not only themselves but also for their passion. In addition to that the concept of adding value to one’s life and society has helped to a greater extent…