Mobilink is a trusted and reputed name in telecom sector of Pakistan. It is that phase in Pakistan when social media is aptly and aggressively utilized to market products, offers and services and Mobilink has recently proved that on Twitter. The hashtag #AarahaHaiX started trending in just a few hours on 14th December 2015. The power of social media on Twitter was hugely utilized and literally every individual from different walks of life and economical class started discussing and tweeting about the curiosity behind #AarahaHaiX. There were tweets from influential tweeps, along with professionals and other individuals who showed their interest in the brand and the hashtag.
The first tweet was shared by Amir Ibrahim (Deputy CEO of Mobilink) which was like:
Stay tuned for more. #AaRahaHaiX pic.twitter.com/cngSELoubp
— Aamir Ibrahim (@aamir_ibrahim01) December 14, 2015
Within just a few hours everyone on Twitter started talking about the famous Nargis Fakhri, and #AaRahaHaiX. People started to engage in dialogue and kept tweeting about their expectations and opinions.
#AaRahaHaiX Wow! Already oozing with X factor #AaRahaHaiX https://t.co/Ex82nS6D8p
— Scheff (@shafiqulhasan81) December 14, 2015
Some of the Twitter nation came out with interesting and funny tweets to add different angle to the discussion, like:
I wish #AaRahaHaiX is way way better than #MrX #Telecom sector please don't go the #Bollywood way! pic.twitter.com/ot61Ibg02I
— Scheff (@shafiqulhasan81) December 14, 2015
Woh aa gaya, dekho dekho woh aa gaya… #AaRahaHaiX pic.twitter.com/UgIKS1JOfS
— Fatima Malik (@FammaMalik) December 14, 2015
Remember #Sholay? The Questions is Answered Today #AaRahaHaiX pic.twitter.com/4NoEKM7YD5
— Scheff (@shafiqulhasan81) December 14, 2015
When you see #AaRahaHaiX trending 😀 pic.twitter.com/1oA5VQEW7M
— FurorePK (@furorepk) December 14, 2015
@shafiqulhasan81 hoping for best @raozaheer #aarahahaix
— Mubashir Mahmood (@mubashirmahmood) December 14, 2015
The Telecom Sector of Pakistan is definitely going to witness something huge, expected, because of the kind social media interaction which took place in less than 24 hours. Looking forward to Mobilink has to offer.
It’s good to see Mobilink following the international practices of social media marketing by not only focusing on their sales pitch but by engaging in dialogue with their potential and loyal customers. Social media platforms are key to create awareness in the market.
It definitely looks scandalous… and that's the beauty of it, revealing the unrevealed #AaRahaHaiX gear up for fun! pic.twitter.com/1kA2U8FZQZ
— Scheff (@shafiqulhasan81) December 14, 2015
All the best Mobilnk for #AarahaHaiX.
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