Fashion, in my opinion, is wearing something in which you are totally comfortable. Fashion tends to change its definition from person to person and society to society. What never changes is “the craze for being fashionable”. Today, be it any gender, everyone wants to have their own fashion statement and fashion style. I am sure…
The Traditional Taste V/S Original Recipe Peak Freans (EBM – English Biscuit Manufacturers) and LU (CBL – Continental Biscuit Limited) are two giants of “biscuit manufacturing” in Pakistan. They hold years of experience in launching products which are backed by serious research and dedicated approach. Both the giants are competitors in the business arena and…
Marketing is an art. Not everyone can be a marketer; it takes a lot of practice to polish ones’ marketing skills. A good marketing plan along with a great product can do wonders. These days, in Pakistan, the concept of entrepreneurship is developing and excelling like nothing else. There are some great mentors along with…
Marketing is the most essential element for every business. Those who are not aggressive about marketing their products, services or brand are soon kicked out from the business field. The cut throat competition makes it miserable for those companies and businesses who cannot market their selves properly and regularly. Be it digital marketing, on ground…
On 10th January, 2015 Engro Pakistan launched their new campaign titled “I Am The Change” at The Patio in Karachi. The event included PR personnel, creative minds, bloggers, investors and corporate level professionals. The idea was encouraged and appreciated by each and every attendee. “It’s better to invest today for a prosperous tomorrow” said Naila…