Creative ads never fail to impress me. For any advertising industry, thoughtful, creative, and emotionally loaded advertisements are significant. Television commercials (TVCs) and Digital Video Commercials (DVCs) have the power to communicate the brands’ message by hitting the bull’s eye. In Pakistan, we witness very few ads that are created with close focus, creative, and…
Coca Cola and its team seem to have a fetish with chai and that revolves around having cups, which are technically needed to drink tea and coffee, but in Coca Cola’s new TVCs these cups are shown to drink Coke? What the actual eff! Coca Cola – Zalima TVC The new joke from the Zaalima…
It is unfortunate for Pakistan’s advertising world that current ads are not everlasting and lack that recall-able factor; unlike the tvcs which we used to have back in 8’s and 90’s. In the current scenario we are shown with TVCs which are either pulling the legs of competitor brands or copying Indian and Korean advertisements minus…